A warm, characterful identity for a Nordic specialty coffee roaster — built to feel premium on shelf and unmistakable in the cup. TEST
Brand strategy, Visual identity, Packaging
2020
Northwind needed to stand out in a crowded specialty market without losing the craft, hand-made feeling of a small roaster.
We built a flexible wordmark, a warm earthy palette and a modular packaging system that scales from single-origin bags to retail ranges.
A coherent brand world that lifted shelf presence and gave the team a system they can extend themselves.
Northwind Coffee